🧺 Our story

Making laundry stress-free
across Nigeria.

SmartLaundry Connect is a marketplace platform connecting customers with trusted local laundry stores — and the riders who make door-to-door service possible.

"Clean clothes shouldn't be a full-time job."

We built SmartLaundry Connect because laundry in Nigerian cities is time-consuming, unpredictable, and disconnected. We created a platform where customers trust the process, stores grow their business, and riders earn a fair income — all in one seamless experience.

12k+
Happy customers
48
Verified stores
31
Active riders
4.8★
Average rating
Born out of frustration.

Like most Lagos residents, our founders spent hours every week either doing laundry themselves or chasing up unreliable services with no visibility into where their clothes were or when they'd be back.

In 2025, we set out to fix this — not just as an app, but as an end-to-end logistics system. We built the technology, signed up the best local laundry stores, recruited and trained reliable riders, and launched in Lekki.

Today we operate across 7 cities in Nigeria, and we're growing every week.

🧺
Our values.
🤝
Trust above all
Every store on our platform is manually verified. Every rider is vetted and ID-checked before their first delivery.
Radical reliability
We obsess over on-time rates, communication, and making sure customers always know where their laundry is.
💚
Fair to everyone
Stores keep 90% of what they earn. Riders keep 70% of delivery fees. We only win when you win.
📱
Built for Nigeria
Paystack for payments. Termii for SMS. Designed for Lagos traffic, intermittent connectivity, and real Nigerian workflows.
🌿
Eco-conscious
We encourage partner stores to use eco-friendly detergents and reusable packaging where possible.
📈
Grow together
Our analytics tools help store owners understand their business and grow. We succeed when our partners succeed.